Yearly Archives: 2011
Inspiring Loyalty Takes More Than Being Pretty
A new University of Melbourne survey found that Internet shoppers are more trusting of attractive websites but that doesn’t necessarily make them loyal. Internet shoppers are beginning to trust websites that are more physically attractive but they are becoming less [More...]
5 Steps To Get Your Local Business Online
A web presence is a major part of the marketing mix for most large companies these days. However I find many small businesses have still not taken the plunge. With the rapid growth of local search and a tendency to [More...]
Web Design Case Study: Pampered Mummies Yarraville
Pampered Mummies is a down to earth child friendly cafe, hair and beauty salon located in Yarraville, Melbourne. Brief Trina Paskins, the owner of Pampered Mummies, wanted a website that could give prospective customers a feel for what Pampered Mummies [More...]
The Folly of Facebook For Business
As many of you know, I have been in the web design/marketing business for a long time. In that time I have seen lots of fads come and go. Remember Excite, Looksmart, Orkut and MySpace? I do. And the latest [More...]
